The winner of the EDEN 2011 title, Idrija − the oldest mining town in Slovenia, which was for five hundred years famed both at home and around the world for its wealth of mercury, having a major influence on many events, not just nationally, but also in the wider European area − won the title due to excellence it has shown by successfully upgrading the preserved cultural and historical heritage, combining it with interesting features and thus regenerating the destination’s interest as a whole.