News STAY FAIR: Together for more sustainable travel sales

The STAY FAIR initiative has set itself the goal of promoting the sale of certified, sustainable hotels. The initiative was planned by FAIRWEG and implemented in cooperation with the European network for sustainable tourism development – ECOTRANS.

More visibility for sustainable accommodations

Accommodations that have a valid certificate that meets the minimum requirements are identified and highlighted by the STAY FAIR symbol. The STAY FAIR symbol increases the visibility of these businesses in advisory tools, reservation systems, catalogs and other sales systems, such as Amadeus Bistro Portal which is used in 13,000 travel agencies and call-centers in Germany and Austria. Travel advisors, like travel seekers, receive a trustworthy selection criterion that reliably supports them in choosing more sustainable accommodation.

Central data source: the global Travel Green Maps

Meanwhile more than 50 environmental and sustainability certification bodies are using the Travel Green Maps on to give global visibility to their more than 20,000 certified businesses and destinations. In collaboration with ECOTRANS, which is managing the global Travel Green Maps, the STAY FAIR initiative currently considers more than 8,000 accommodations with the following 20 certificates

Austrian Ecolabel, BIO HOTELS, Biosphere Responsible Tourism, EarthCheck, ECO Certification Malta, Ecotourism Australia, Great Green Deal, Green Globe, Green Key, Green Star Hotel Egypt, GreenSign, GSTC by Vireo, Hoteles más verdes, IBEX Fairstay, Legambiente Turismo, Preferred by Nature, Sustainable Tourism Berlin, TOFTigers India, TourCert and Travelife.

Certified tourism worldwide on the Travel Green Maps

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Concerned URL
Source Fairweg, Ecotrans
Target group(s) Businesses
Topics Certification & Marketing