Promotion & Marketing Organisations
BRINGING CERTIFIED TOURISM CLOSER TO THE CONSUMER
To boost sustainable tourism ECOTRANS is supporting the market access of certification programmes and their certified tourism. In agreement with the certification programmes ECOTRANS shares the Green Travel Maps of certified tourism with marketing partners like e.g. National Tourism Organisations, online booking services and tour operators.
The marketing partners match the certified tourism listings with their own listings to identify and to promote their "green offer" with certified hotels, camping sites, other tourism businesses, attractions or destinations. And: to provide the necessary transparency they link the certified items with the certificate's profile on Tourism2030.
Marketing Partners:
- Germany Travel - Green Travel Map Germany to promote certified accommodation and camping sites
- TravelPort Austria - identifies certified providers in CETS and PowerSearch
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see: https://destinet.eu/who-who/civil-society-ngos/etgg2030
- Green Transition now ! > topics & policies for promotion & marketing organisations & own role
- Good to know! > tools and resources: e.g. CSRTTC course, good practices: GP Browser, Green Travel Maps
- Credible Sustainability! > certificates on CQ for tour operators
- Be promoted! > Market place: green travel maps
- Going Green together! > clustering > who is who > BSOs, experts, promotion and marketing organisations, destinations
